CF Digital is a broad based digital and technology firm that handles a variety of personal data. The type of information depends on our relationship with you.

CF Digital Limited (“CF Digital”, “us”, “we” or “our”) is committed to respecting your privacy and to complying with applicable data protection and privacy laws.

We have provided this Privacy Policy Statement to help you understand how we collect, use and protect your information when you visit our websites, attend our events, attend our centres, download our material and when you generally use our products and services.

For the purpose of applicable data protection legislation (including but not limited to the all applicable localised data law, such as UK Data Protection Legislation and to the extent applicable to the Customer’s use of the Services to process Data the General Data Protection Regulation (EU) 2016/679 (the “GDPR”), the company responsible for your personal data is CF Digital Limited.

It is important to point out that we may amend this Privacy Policy from time to time. Please just visit this page if you want to stay up to date, as we will post any changes here.

If you are dissatisfied with any aspect of our Privacy Policy, you may have legal rights and we have described these as well.

You can visit our websites without disclosing any personally identifiable information about yourself (although please note that we may use cookies and collect other non-personally identifiable information about your browsing activity – see our cookie policy for detailed information).

If you do submit personal information by ordering products, services or completing a web form registration, for example, you can be assured that we will use your personal information as set out in this policy.

We wish to help you make informed decisions, so please take a few moments to read the sections below and learn how we may use your personal information.

We endeavour to collect and use your personal information only with your knowledge and/or where required or permitted by applicable law, your consent and typically when you order and subsequently use products and services, make product or customer enquiries, register for information or other services, request product information, submit a job application or when you respond to communications from us (such as questionnaires or surveys).

We may also collect your information if you request a quote from us whether via a website form or via our live chat in which case it shall be within our legitimate interests to contact you (subject to any preferences expressed by you) to discuss a sale.

The type of personal information we may collect could include, for example, your name and postal address, date of birth, email address, telephone number, email address, credit/debit card information; and other information collected on registration or through surveys.

If you choose to provide us with personal information it will be used in support of the intended purposes stated at the time at which it was collected, and where appropriate, subject to any preferences indicated by you.

When you attend our centres, we collect static or moving imagery via CCTV or surveillance systems and a photographic ID.

We may also collect non-personally identifying information about your visit to our websites based on your browsing activities. This information may include the pages you browse and products and services viewed or ordered for example. This helps us to better manage and develop our sites, to provide you with a more enjoyable, customised service and experience in the future and to help us develop and deliver better products and services tailored to your individual interests and needs.

We may use your information for a number of purposes which includes: processing your orders and managing and administering your account; delivering any services, products or information requested by you; responding to complaints, support tickets or account enquiries; administering debt recoveries; verifying your identity when required (you may lose your password or security information for example, and we may then need to ask you for other ‘identifiable’ information to protect your data from unauthorised access).

We may also undertake market research ourselves or via an authorised agent and product analysis based on your use of our services and products and contact you with information about new developments, products, services and special offers by post, telephone and automated means such as mobile text message (SMS), Email and the internet (subject to any preferences expressed by you).

From time to time, if you are a consumer rather than business to business customer and have consented accordingly, we may also store and use your information to contact you for marketing purposes. We or our authorised agent may contact you by email, phone or mail subject to any marketing preferences specified by you.

If you are business customer or prospective business customer, we may store and use your information to contact you for marketing purposes (relying on the soft opt in under applicable legislation) unless you specifically ask not to be contacted for such purposes.

If you have attended one of our events we may contact you by telephone to ask your views and feedback on the event you attended.

If you have consented to receive details of products and services, events and training you can contact us at any time to have your details removed from lists used by us for any or all of those purposes or from lists maintained by our recruitment team, to update your information or to otherwise tell us how you would like to receive information about our and/or third party products and services – the choice is yours.

To update your marketing preferences or to unsubscribe please email us and quote your account name, email address, and/or account number in the body of the email and tell us what you want us to do (i.e. ‘opt-out Email’, ‘opt-out SMS’ etc or if you have previously objected to receiving information by post for example, but would now like to change your mind and receive information then just say, ‘opt-in post’ in the subject header of your email).

We use CCTV/surveillance imagery and any photographic ID for a number of purposes including but not limited to the following:

• to maintain the safety and security of our premises for our customers, customer data and employees
• to support the effective management of our premises and any incidents
• to respond to a subject access request

The lawful justification for collecting and using CCTV/surveillance imagery and any photographic ID is that there are legitimate interests to do so.

We may only disclose information about you and contact details to (i) companies within CF Digital for the purposes and subject always to the terms of this Privacy Policy Statement; (ii) in the event that we undergo re-organisation or are sold to a third party, in which case you agree that any personal information we hold about you may be transferred to that re-organised entity or third party for the purposes and subject to the terms of this Privacy Policy Statement

Please note that CF Digital does not sell or pass your personal information to third parties (other than as set out in this paragraph) unless you have given us permission or unless it is strictly necessary to deliver the products and services ordered or used by you. CF Digital may also be obliged to disclose your personal information to meet any legal or regulatory requirements (for example to comply with a court order) or obligations in accordance with applicable law or in response to a subject access request.

We may disclose your data to a credit card company to validate your credit card details and obtain payment when you buy a product or service.

When you buy a product or service we may make a search with Credit reference agencies to assess your credit worthiness. The Credit reference agency may make a record of that search. We may also make a search on the personal credit file of all your principal directors/proprietors for the purposes of this application. This may include a search on current address and any previous addresses in the last three years.

For the purposes of credit referencing, fraud prevention and money laundering regulations we may also share your account information and trade payment performance with other carefully selected third parties such as credit reference agencies. In requesting a quotation for services from us, you confirm to us that you have obtained the consent of all relevant individuals associated with your business to the processing of their personal data for the reasons stated above.

Should it become necessary for us to review your account, then a further credit reference agency search may be conducted and a record kept of that search.

We may also have to disclose some limited details to third party service providers, suppliers of software for audit reasons, processing of MDF claims from such third party suppliers and partners and/or when third party suppliers of software are involved in trouble-shooting on customer solutions.

To make sure we meet our legal data protection and privacy obligations, we only hold on to your information for as long as we actually need it for the purposes we acquired it for in the first instance.

In most cases, this means we will keep your information for as long as you continue to use our services, and for a reasonable period of time afterwards if you stop doing so, to see if we can persuade you to come back to us. After that we will delete it other than where we lawfully can keep any data for audit or legal reasons.

We shall keep data on our prospect database for a reasonable period (which shall take into account whether you have had contact with us or otherwise actively engaged with us during that time) from receipt subject to an individual’s right to unsubscribe or be forgotten at any time.

Active engagement shall mean if you are actively engaging with our online services where you communicate with us or click though from our marketing communications.

You can email us at any time to obtain details of the personal information we may hold about you or you may ask us to modify, update or delete such information.
Please quote your name and address together with your mobile and/or account name (if relevant). We would be grateful if could also provide brief details of what information you want a copy of (this helps us to more readily locate your data.

We will take all reasonable steps to confirm your identity before providing you with details of any personal information we may hold about you.

CF Digital recognises that its customers are increasingly concerned about how companies protect personal information from misuse and abuse and about privacy in general. CF Digital is constantly reviewing and enhancing its technical, physical and managerial procedures and rules to protect your personal data from unauthorised access, accidental loss and/or destruction. We use industry standard TLS certificates to provide encryption of data in transit, for example, all access to CF Digital’s websites and management portals is covered by HTTPS.

Please be aware that communications over the Internet, such as emails/webmails, are not secure unless they have been encrypted. Your communications may route through a number of countries before being delivered – this is the nature of the World Wide Web/Internet. CF Digital cannot accept responsibility for any unauthorised access or loss of personal information that is beyond our control.

CF Digital reserves the right to amend or modify this Privacy Policy Statement at any time and in response to changes in applicable data protection and privacy legislation.

If we decide to change our Privacy Policy, we will post the changes on our website so you know what information we collect and how we use it. If at any point we decide to use personal information in a manner different from that stated at the time it was collected, we will tell you. You will have a choice as to whether or not we are able to use your information in this different manner.

You can also contact the Information Commissioner if you have concerns about our data protection and privacy policy or practices.

Monitoring or recording of your calls, emails, text messages and other communications may take place in accordance with local applicable law, and in particular for business purposes, such as for quality control and training, to prevent unauthorised use of CF Digital’s websites, to ensure effective systems operation and in order to prevent or detect crime.